Eat My Face Launches Tallow-Based SPF 30 Sunscreen – The First “Edible-Grade” Sun Protection
San Francisco, CA – April 13, 2026 – Eat My Face, the tallow skincare brand behind the viral tagline “If you wouldn’t eat it, don’t wear it,” has launched what it calls the first edible-grade mineral sunscreen — a reef-safe SPF 30 formula built on grass-fed beef tallow and non-nano zinc oxide.
The SPF 30 Mineral Sunscreen has already generated over 5,000 customer reviews with a 4.8-star average, fueled by a growing consumer backlash against chemical sunscreen ingredients linked to hormone disruption and coral reef damage.
Why tallow?
Grass-fed beef tallow has a fatty acid profile remarkably similar to human sebum — the oil your skin naturally produces. Where conventional sunscreens rely on petroleum derivatives and synthetic emollients, tallow delivers fat-soluble vitamins A, D, E, and K in a form skin absorbs readily. The result is a sunscreen that moisturizes while it protects.
“People think we’re joking when they hear the name,” says Jeff Frese, founder of Eat My Face. “But the science is real. Tallow has been used on skin for thousands of years. We just added non-nano zinc oxide and made it smell good.”
Key product highlights:
– SPF 30 broad-spectrum protection with non-nano zinc oxide
– Reef-safe mineral formula — no oxybenzone, octinoxate, or chemical UV filters
– Water resistant for 80 minutes
– Grass-fed beef tallow base with shea butter, cocoa butter, and vitamin E
– Available in tin ($24.99) and travel tube ($22.49)
– Made in the USA with edible-grade ingredients
The brand’s full product line includes moisturizers, a nighttime repair cream, baby cream (fragrance-free for eczema and diaper rash), and grass-fed tallow soaps — all following the same “dinner table test” philosophy.
Eat My Face products are available at eatmyface.co and on Amazon.
About Eat My Face
Eat My Face pioneers edible-grade skincare made from grass-fed beef tallow. Founded on the belief that skincare should be as safe as the food you eat, the brand has built a cult following with over 5,000 reviews and a 4.8-star average. Learn more at eatmyface.co
Media Contact
Company Name: Eat My face
Contact Person: Jeffrey Frese
Email: Send Email
City: Moraga
State: CA
Country: United States
Website: https://eatmyface.co/
